Basic Marketing Principles

Enter the world of business with the project GreEn - Green Entrepreneurship and with our lecturer Livia Bott Domokos.

What will you learn?

•  How to identify and analyze SWOT market opportunities

•  How to create a working 7P or 4C model

•  How to develop your marketing skills

•  How to build a strong marketing position relations with the market

•  How to be successful in marketing

About lecturer Lívia Bott Domonkos:

Director of the organization FutuReg. She studied management at the Comenius University in Bratislava, later worked in international organizations in the field of healthcare and the environment. In the IT sector, she gained experience in corporations, but mostly worked in the non-profit sector, where she still cooperates with educational institutions and the state sector. She traveled a lot and studied abroad, where she participated in international projects that expanded her know-how and opened up questions at the local level. She is a mother, a mediator, a manager. As a university lecturer, he focuses on research methodology, sociology and project management. She has two children who are her guide to good parenting practice.